The store


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The store


The Store

Description


Description


 

Each aspect of a Victor Churchill visit is designed to be more than just a trip to the butcher. It’s an experience – one that takes shopping far from the realms of the ordinary. In the 2009 store re-design, Michael McCann and the Dreamtime Australia Design team drew inspiration from classic European butcher shops and the very best of haute couture design. 

The interior celebrates the essence and honesty of the original store in a number of ways. A glass wall acts as a stage for butchers to display their wares, offering inspiration and theatre as each piece of meat is delicately prepared. Behind them, the store’s original sandstone wall has been preserved and acts a tribute to the location’s storied lineage.

Historically, Victor Churchill has been a key feature of Queen Street’s quaint, village-style boutique shopping experience. Scroll down to discover the special features that earned the store ‘Best of the Year’ award at New York’s International Interior Design Awards in 2010.

 

About our Store


About our Store


 

The Store

 

The exterior


The exterior


The Exterior

Along tree-lined Queen St, the front façade features a see-through double glazed refrigerated vitrine allowing customers to view an ever-changing array of hanging meat and poultry – all displayed on stunning custom copper and glass shelving, with produce featured in an illuminated ice display.

The entrance


The entrance


The Entrance

Rich timber wall panelling, timber beamed ceiling and an Italian Calacatta marble slab floor immediately give a sense of true quality. The floor has been sliced into mosaic tiles and re-laid in book-matched slab form with a marble wall coving – an Australian-first installation created by boutique stonemasons Gitani Stone. The ceiling and counter fronts feature hand-carved copper fretwork by Di Emme Creative Solutions.

Dry Ageing Room


Dry Ageing Room


DRY AGEING Room

The floor-to-ceiling glass walled cool room is a stunning feature that blends form with functionality. Speciality cuts of meat slowly pass by, hung from a custom designed cog gear and metal chain rack with larger carcase meat cuts ageing behind, all backed by the floor-to-ceiling Himalayan salt brick wall. This wall, built out of salt bricks imported from The Himalayas in Pakistan, acts as a natural air purifier and reduces air humidity, thus helping the meats dry-ageing process.

The Charcuterie Counter


The Charcuterie Counter


The CHARCUTERIE COUNTER

The charcuterie counter displays many of the world’s top quality cured, artisanal meats such as Jamon Iberico de Bellota, Prosciutto and Chorizo sliced with legendary Dutch Berkel meat slicers alongside a specially imported French Labesse Giraudon rotisserie for poultry and game birds. The museum quality antique Berkel floor-standing slicer, restored in Europe is displayed nearby.

The Details


The Details


The DETAILS

It is the little details that make up the rich tapestry of Victor Churchill. The original sandstone wall discovered during demolition which now stands proudly behind our butchers room. Our restored Berkel slicers and imported French Labesse Giraudon rotisserie. The custom cast sausage door handles which add a touch of whimsy and cladding the walls of our hot and cold kitchens, hair on leather cow hides, covered and protected by glass made by Texas based artist Kyle Bunting to name but a few.

Our windows


Our windows


OUR WINDOWS

Victor Churchill windows have long been a focal point for our Woollahra community. Whether they herald the start of a new season, celebrate a special event or educate they are always talked about, delight and inspire. We endeavour to make every window relevant to our store and customers alike.